Its A 10 Blonde Brightening Shampoo 10 Oz matrix All hair types suffer from

All hair types suffer from damage

It will not flake or dull the hair when dry

They're a fan favorite for a reason

sun ower oil and moisturizing pea peptides combined with our exclusive Curl Creating Complex (C3)

Its A 10 Blonde Brightening Shampoo 10 Oz matrix All hair types suffer fromIts A 10 Blonde Brightening Shampoo 10 Oz Bring out your best possible blonde with a daily shampoo that's designed to address the special needs of platinum blondes, ash blondes, and every blonde in between. Enhances highlights and refreshes golden hues with a gentle cleansing that protects against fading, retains color, and tones down brassiness. Benefits: Brightens highlights. Tones brassiness. Refreshes faded blonde tones. Prolongs color retention.