Creating Competitive Advantage: How to be Strategically Ahead in Changing Markets recognizing and taking on those

recognizing and taking on those elements which most appropriately suit their situation

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Creating Competitive Advantage: How to be Strategically Ahead in Changing Markets recognizing and taking on thoseAuthor: Kevin Uphill Category: Business & Finance Language: English Publisher: Kogan Page Publication date: February 3, 2016 The economic environment is global, highly sophisticated and in continuous fast flux. The challenge for business leaders, executives and strategists is to read and respond agilely to trends and underlying movements to stay ahead of dynamic market flow and change. Creating Competitive Advantage sets out a compelling case for the